A coin from early sixth century BC Lydia bearing The top of a roaring lion with sun rays Innovators inside the visual arts and lithographic approach—including French printing agency Rouchon from the 1840s, Joseph Morse of Ny from the 1850s, Frederick Walker of England in the 1870s, and Jules Chéret of France in the 1870s—produced an illustrative design and style that went over and above tonal, representational artwork to figurative imagery with sections of brilliant, flat hues.

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[11] Artistic credit tended to become assigned for the lithographic company, as opposed to the person artists who usually done less important Work.

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